
Imagine running 100m in 13.47 seconds
Look, I get it. You're unimpressed. I can practically hear the skepticism. 'Local jog?'. 'Amateur hour at the community track?'. 'My grandma could do better.' 'I could do that after a six-pack.'! 'Is he bragging?' you ask.
But hold on. What if I told you that 13.47 seconds is a world record? A world record held by a 70-year-old man. Seventy! And here's ...

Working with a coaching client on cognitive biases, so I thought it would be helpful to summarize the most important ones in a short series for anyone interested in this topic. Â But what is a cognitive bias?
Our brain's operating system is riddled with bugs. These cognitive biases, like malware infecting our neural network, distort our perception, hijack our logic, and screw with our decisionma...

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Fallacies of Pathos are arguments that rely excessively on emotions to persuade the audience, without sufficient supporting evidence or logical reasoning. They exploit our natural emotional responses to manipulate our judgment and sway us towards a certain conclusion, even if the argument itself might be weak or flawed.
One of the earliest categorizations of these fallacies is illustrated in...
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